Because the most popular venue for the dance remains night clubs, (as well as the proliferation of video and DVD recordings of popular Egyptian dance celebrities), it is this version, rather than the folk or social versions of the dance that is most popular. The costume now associated with this dance is called bedlah in Arabic (meaning "uniform") and was adopted by dancers in Egypt in the 1930s, from where it spread to other countries in the region. It owes its creation to the harem fantasy productions of Vaudville, Burlesque and Hollywood during the turn of the last century, rather than to actual authentic Middle Eastern dress. An enterprising night club owner in Cairo named Badia Masabni is credited with the adoption of this costume due to the fact that this was the image that Western tourists came to expect, rather than the native costumes which covered and concealed the contours of the body, with only a scarf or belt tied around the hips to highlight the movements.
The mainstays of costuming for these styles include a fitted top or bra (usually with fringe of beads or coins), a fitted hip belt (again with a fringe of beads or coins), and leg coverings that include harem pants and/or skirts (straight, layered, circular, or paneled). In the U.S. a "veil" may also be used; this is a three-and-a-half to four-yard piece of fabric that is used in part of the dance to move about and frame movements for the dancer. In the 1940s King Farouk of Egypt employed Russian ballet instructor Ivanova to teach his daughters, and it was she who first taught the great dancer Samia Gamal to use the veil to improve her arm carriage. Most Egyptian dancers use the veil as an opening prop which they discard within
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